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13 November 2018|Marketing & Branding

Office hours Prof. Sattler Wednesday, 28th November 2018

The office hours will be cancelled on November 28, 2018. Therefore an additional drop-in session takes place on Tuesday, November 27, 2018 from 11.00...

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6 November 2018|Marketing & Branding

Article accepted for publication

The paper "Brand Positioning Based on Brand Image-Country Image Fit", which Henrik Sattler wrote together with K. Klein, F. Völckner, H. Bruno and P...

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10 October 2018|Marketing & Branding

Research assistant as of January 1, 2019

We are looking for a research assistant as of January 1, 2019 (or later). The duties of a research assistant include scientific services primarily in...

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