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Chair of Marketing & Customer Insight
Chairof Marketing &
Customer Insight

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News (2025)

20 June 2025|Studium und Lehre

Master Thesis Topics Available

dalle-thesis-image

Photo: DALLE-3

You can apply for Master's theses at our chair again! The list of currently available topics has been updated.


You can find the updated list here...

28 March 2025|Publikation

New Publication: How do smart speakers influence news consumption?

smartspeaker

Photo: ci

The recently published article in the Journal of Media Business Studies by Julia Rosada, Elena Koch, Alexa B. Burmester and Michel Clement examines...