Institute of Information Systems
Instituteof Information
Systems
Systems
Meeting with Prof. Suresh Sethi from the University of Texas (Dallas)
2 September 2019, by Julia Bachale
Photo: JB UHH
On September 2, 2019, the IWI had the
Suresh P. Sethi is Eugene McDermott Chair Professor of Operations Management and Director of the Center for Intelligent Supply Networks (C4ISN) at The University of Texas at Dallas. He has contributed significantly in the fields of manufacturing and operations management, finance and economics, marketing, industrial engineering, operations research, and optimal control. Prof. Sethi is well known for his developments of the Sethi advertising model and DNSS Points, and for his textbook on optimal control. (source: Wikipedia)
