DFG Research Group: How social media is changing marketing
DFG research group is about to start
1 March 2015, by Timo Mandler
Last October the German Research Foundation (DFG) approved the funding of our research group FOR 1452. Over the last weeks, all projects have started their work. Beforehand, all PhD student positions could be filled with promising candidates at the four participating universities. All together, nine PhD candidates will contribute to the work of our research group and conduct their dissertations about the marketing of hedonic media products in the context of digital social media.
Our website was updated accordingly. An overview on our post docs as well as all PhD students can be find in the members’ section.