DFG Research Group: How social media is changing marketing
Lecture on Mobile Marketing
26 July 2016, by Timo Mandler
On August 10, Prof. Dr. Martin Spann will give a lecture on „Mobile Marketing“ at the University of Hamburg. We will start at 16h, room 2.16, Welckerstraße 8.
Prof. Spann is Director at the Institute of Electronic Commerce and Digital Markets, Ludwig-Maximilian University (Munich) since 2010. His research work is on Social Media, Mobile & Digital Marketing and Pricing. Furthermore, he supports our research unit as International Fellow.