Marketing & Branding

As of today our planned courses for the winter semester 20/21 are online. The team is expected to be complemented in the winter semester by Prof. Dr. Tammo Bijmolt from the University of Groningen and Dr. Felix Eggers also from the...

As of July 1 (or later) we are looking for two student assistants with about 40 hours per month to support two research projects. Further information.

Der VHB hat in den letzten Monaten an einer Neuauflage des von Prof. Hennig-Thurau vor 1 1/2 Jahrzehnten initiierten und bis einschliesslich der dritten Ausgabe gemeinsam mit Prof. Henrik Sattler (Univ. Hamburg) geleiteten...