About UsTeachingTeamResearchPracticePublicationsThis page:UHH > HBS – Hamburg Business School > Chair Marketing & MediaWelcome!11 February 2021|PublikationNew Paper acceptedA new paper titled "The role of affect, satisfaction, and internal drive on personal moral norms during COVID-19" by Besarta Veseli, Elena Koch, Meikel Soliman, Sabrina Sandner, Sinika Studte, and Michel Clement was accepted by ISBT Science...30 November 2020|PublikationNew Paper acceptedA new paper titled "Validation of a Standardized Donor Health Questionnaire across Substances of Human Origin" by Sabrina Sandner, Eva-Maria Merz, Katja van den Hurk, Marian van Kraaij, Christina Mikkelsen, Henrik Ullum, and Michel Clement...27 November 2020|VeranstaltungVolunteer Abroad after COVID-19The international exchange organization AIESEC is inviting to the online event "Volunteer Abroad after COVID-19" on December 8th, 2020 at 16:00. The event offers students the opportunity to gain insight into the preparation process for a...28 October 2020|PublikationNew Paper acceptedA new paper titled "The Risk of Programmatic Advertising: Effects of Website Quality on Advertising Effectiveness" by Edlira Shehu, Nadia Abou Nabout, and Michel Clement was accepted by the International Journal of Research in Marketing.27 October 2020|PublikationNew Paper acceptedA new paper titled "IDEA FORUM: The Impact of Subscription-Based Video on Demand on Traditional Distributors’ Value Chains and Business Models" by Michel Clement, Cord Otten, Rouven Seifert, Ole Kleinen, Mark B. Houston, Ekaterina V...Archive of current news