Dr. Jochen Hartmann honored as Young Scientist 2021

10 June 2021, by Sabine Meyer

Dr. Jochen Hartmann received the German Market Research Award for his dissertation from the Berufsverband Deutscher Markt- und Sozialforscher e. V. (Professional Association of German Market and Social Researchers). In the laudation, Hartmann was praised for his exceptionally broad and high-quality data base, ranging from real data to laboratory experiments, coupled with an outstanding understanding of the problem and, in particular, of the data.

In addition, the project with the working title "The Business Value of Diversity", on which Jochen Hartmann is working together with Prof. Dr. Oded Netzer (Columbia University) and Ms. Rachel Zalta (Taboola), received this year's EMAC-Sheth Foundation Sustainability Award. EMAC is the conference of the European Marketing Academy, where academics from Europe meet and exchange ideas every year.

Congratulations on these outstanding national and international awards!